Beats x Nickmercs
Beats by Dre offers a wide range of audio gear, and sells 2.4 million units annually of their popular wireless Studio Buds. Massive collaborated on the brand’s first partnership with a gaming creator, a limited-edition version of the Studio Buds featuring Twitch star Nickmercs. With 6.7 million followers, Nick is a top streamer and former champion in Gears of War, Fortnite, and Apex Legends.
For the sold-out product, Massive created visuals that draw on Nick’s Greek heritage and personal branding, depicting the earbuds bursting from solid marble to reveal their smooth, sculpted form.
Client
Beats
Team
Massive Assembly
Eugene Art Seo
Jason Yeh
3D
Yuee Seo
Ronaldo Amador
Anatoliy Belikov
Neil Hilken
Houdini
Ben Carmeli
Anatoliy Belikov
Champ Techawongthawon
Murilo Almeida
Yuee Seo
Audio
Prischilla Jimenez









